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Cetaphil Ultra Gentle Body Wash gently cleanses even the most sensitive skin without stripping it of its natural moisture, while delivering nourishing ingredients to help maintain the skin's moisture barrier. Apply a liberal amount to moistened hands, pouf or washcloth. Massage gently into a lather. Rinse and pat dry. For ideal moisture, apply any Cetaphil body moisturizer immediately after bathing. This Cetaphil women's and men's body wash is dermatologist tested and designed to protect against the 5 skin sensitivity signs.